About Juliet Hodges

Juliet Hodges is a behavioural scientist working in healthcare, helping people to bridge the gap between their intentions and their behaviour. She has an academic background in psychology and behavioural economics, and is fascinated by why people think and act the way they do. She started her career in advertising, applying this science to everything from menu design and store layout to billboards and voice-over scripts. She moved to Bupa two years ago, and now helps people improve their mental and physical wellbeing by creating healthy habits, to atone for her days of trying to sell them things. Outside of the office, you’ll find Juliet still with her nose in a book about psychology, and getting distracted by passing dogs.